Brand Manager, Makeup & U.S Portfolio - Marcelle

Groupe Marcelle is currently looking for a Brand Manager, Marcelle - Makeup & U.S Portfolio for a permanent full-time position.

Reporting to the Marketing Director, Marcelle, the Brand Manager will be responsible for actively participating in product development and driving the brand's innovation and launch strategy for the Makeup category in the Canadian and U.S. market. The candidate will draw on her/his analysis of category performance, products and profitability to effectively manage the Makeup portfolio and product life cycles. The person will also manage a variety of relationships with internal and external collaborators. This role is responsible for leading the Makeup category strategy and execution for the U.S. market, identifying growth opportunities and collaborating cross-functionally to maximize brand performance and profitability.

A CAREER SIGNED GROUPE MARCELLE

At Groupe Marcelle, we dare to grow together and fully invest ourselves to build a future worthy of our Canadian pride.

Work Location

• 400 Sainte-Croix Avenue, Saint-Laurent (Quebec)
• Hybrid work mode – three (3) days per week in the office
  
  

Why choose Groupe Marcelle?

• A growing Canadian company
• A stimulating environment where boldness, empowerment, and partnership are encouraged
• A human and committed team made up of passionate people moving forward together

Benefits matching your talent

• Competitive base salary
• Flexible hours promoting work-life balance, including the possibility of leaving earlier on Fridays
• Medical and dental insurance
• Health and wellness spending account
• Retirement plan and Tax-Free Savings Account (TFSA)
• Telemedicine services
• Employee Assistance Program
• Performance bonuses
• Paid holidays during the Christmas season
• Paid time off for your birthday
• Employee discounts on all Groupe Marcelle products, including exclusive previews of new launches
• Free access to our on-site gym at headquarters

Exclusive head offie benefits

• Large free outdoor parking lot (paid indoor parking option available)
• Easily accessible by foot from Du Collège metro station

YOUR RESPONSIBILITIES WILL BE

• Develop sound business plans that will deliver incremental brand profits for the Makeup portfolio and the U.S. market
• Have an in-depth understanding of the portfolio and make recommendations to improve the offering
• Closely monitor the competition, analyze the Canadian and U.S. cosmetics and beauty market, and track trends to identify opportunities and ensure continued brand growth
• Work with Innovation and R&D teams on new product launches and line extensions, considering market trends and consumer needs while building a balanced and profitable Makeup portfolio
• Work closely with Sales, Purchasing, Logistics, Marketing, and Finance departments to develop business cases for new launches
• Be able to present recommendations to Senior Management
• Work with the Senior Brand Manager to recommend pricing, margins, distribution strategy, sales forecasts, discontinuations, exit strategy, etc. for the Makeup category and the U.S portfolio.
• Collaborate with the Go-to-Market, Communication and cross functional teams to help strengthen campaigns, executions and the core business to drive growth within the Makeup category and the U.S market.

WE WOULD LIKE TO MEET YOU IF YOU HAVE

• Bachelor's degree in Communications and/or Marketing or related field
• At least five (5) years' experience in Marketing and Communications, ideally in Cosmetics, Beauty, Makeup, or other related fields in the consumer goods industry
• Strong ability to analyze and synthesize data to provide clear direction for brand innovation and launches
• Experience in market data analysis (e.g., Nielsen) and sales analysis tools
• Good knowledge of Microsoft Office Suite (Word, Excel, PowerPoint)
• Ability to interpret financial data (P&L, pricing analysis, etc.)
• Knowledge of the U.S. cosmetics and beauty market, major retailers and/or global beauty trends (strong asset)

AND IF YOU ARE

• Passionate about cosmetics and skincare
• Curious, daring, positive and collaborative
• Organized, autonomous and able to take initiative
• Able to manage multiple priorities and tight deadlines
• Agile and flexible

The task and responsibilities listed above are summaries and indicatives.

As part of our commitment to continuously improving our practices and adopting innovative solutions, Groupe Marcelle may use artificial intelligence (AI)-assisted tools to support the analysis and pre-screening of applications. These tools are used to assist our Talent Acquisition team and do not replace human judgment. All hiring decisions are subject to human review and are never based solely on automated processing.