Senior Communications Specialist

Are you a master storyteller with a knack for turning ideas into powerful content? We’re looking for a Senior Communications Specialist to join our Global Communications team in Madrid.

Reporting to our Global Communications & Engagement Manager, you’ll help define and scale how Aleph sounds across global channels while guiding regional teams to adapt messaging locally. We’re looking for a strategic thinker who builds content systems—repeatable formats and frameworks that amplify our brand across every market. You’ll leverage AI tools to enhance research, drafting, and localization, while bringing the sharp editorial judgment and voice that only a seasoned communications professional can deliver. If you’re excited to shape global messaging and turn high-level strategy into impactful content, we’d love to hear from you.

What you'll do:

• Write and edit social media content for Aleph’s channels, including posts, captions, carousels, short video scripts, and campaign copy, adapted to each platform and audience (global, regional, and local).
• Support regional marketing managers with ready-to-adapt PR and content toolkits, copy reviews, and localization guidance.
• Review press releases for clarity and key messaging, help regional marketing managers prepare them, and turn announcements into engaging social, email, and internal communications content.
• Write and optimize email marketing programs, including newsletters, campaign emails, and nurture sequences. You’ll own subject lines, preview text, and CTAs, A/B testing them to improve open, click, and conversion rates.
• Incorporate AI tools across the content workflow, from research and initial drafting to localization and variant testing.
• Manage the integrated content calendar day-to-day across social, email, web, and the marketing intranet.
• Apply our brand voice and tone guidelines, ensuring website copy, presentations, and sales materials remain consistent.
• Monitor social listening, respond to community engagement, and identify potential reputational risks early.
• Track social and email performance metrics (engagement, views, open rates, CTR, conversions) and translate insights into actionable recommendations.

What you need for this role:

• 5+ years of experience in content marketing, PR, communications, or integrated marketing.
• Bachelor’s degree in communications, public relations, marketing, or a related field.
• Proven expertise in developing and executing communication strategies, including content for social media, employee-generated content (EGC), email, and internal communications (comunicación interna).
• Solid understanding of PR materials (press releases, Q&As, media kits, etc.), including their structure, newsworthiness, and how to craft compelling headlines and leads. PR agency experience is strongly preferred.
• Experience using content and PR tools, media monitoring solutions, content management systems, and analytics platforms (e.g., Salesforce Marketing Cloud, eClincher, PR Newswire).
• Native-level English proficiency with exceptional writing, editing, and presentation skills, able to transition seamlessly from a punchy 150-character post to long-form content while maintaining brand voice.
• A systems mindset focused on building scalable, localizable, and measurable content strategies rather than chasing short-term trends.
• Strong organizational and interpersonal skills to collaborate effectively across cross-functional teams and time zones.
• Hands-on experience leveraging AI tools (e.g., Claude, ChatGPT, Gemini) to create and adapt content, paired with strong editorial judgment on where human oversight is essential.
• Comfort with data, with a proven ability to derive actionable business insights from performance dashboards.

What will make us really love you:

• You have a creative mindset and a passion for storytelling that captivates audiences.
• You excel at turning complex messages into engaging, clear content for diverse audiences.
• You’re a natural relationship-builder, fostering trust with stakeholders at all levels.
• You bring strategic thinking and can pivot quickly in a fast-changing landscape.
• You love analyzing trends, insights, and data to continuously optimize communication efforts.
• You’re a proactive problem solver who thrives in high-pressure situations.

What you'll love about us:

• We care about your individuality by giving you freedom to grow and create within the company, regardless of your position
• Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising 
• Be part of a company with a truly global footprint, working with leading brands, platforms, and publishers across 90+ markets.
• We foster a dynamic environment where creativity, collaboration, and bold ideas are encouraged and celebrated.
• Join a diverse, multicultural team that values and embraces different perspectives, experiences, and talents.
• At Aleph, your work directly contributes to connecting brands and consumers in meaningful ways, shaping the future of digital advertising.