Card Marketing Senior Associate

Join our dynamic team as a product leader, where you will have the opportunity to spearhead our 'Refer a Friend' campaigns. This role offers a chance to become a subject matter expert in the field, bring innovative ideas to the table, and contribute to strategic planning. With us, you can leverage your marketing skills to create impactful strategies and promote business growth. 

As a Card Marketing Senior Associate in our marketing team, you will lead product 'Refer a Friend' campaigns, collaborate with business unit counterparts, and stay up-to-date on the latest marketing trends. You will have the opportunity to bring innovative, new ideas to the team and develop strategic and tactical plans to achieve new account goals. This role requires excellent project and time management capabilities, strong business and marketing acumen, and the ability to work in a fast-paced, dynamic environment. 

Job responsibilities: 

• Lead product Refer a Friend Campaigns 
• Develop testing and capability requirements 
• Create marketing campaign requirements 
• Collaborate with business unit counterparts to establish new Refer a Friend account goals 
• Develop strategic and tactical plans to achieve goals 
• Maintain reporting on channel performance and team member test results 

Required qualifications, capabilities, and skills:  

• 3+ years of relevant marketing experience 
• Excellent project and time management capabilities 
• Strong business and marketing acumen with an ability to identify business opportunities, deliver results, and adjust plans as appropriate 
• Experience either working for or with agencies 
• Astute customer service orientation  

Preferred qualifications, capabilities and skills: 

• Be a strong communicator with the ability to build and manage relationships across various stakeholders 
• Manage multiple initiatives under concurrent, rigorous deadlines in a fast-paced, dynamic environment 
• Lead and work within a matrix organization 
• Drive results with strong attention to detail 
• previous partner management experience preferred 
• Demonstrate innovation in creating new marketing strategies and tactics, and have strong execution and project management skills 
• Bachelor’s degree preferred