American Eagle Outfitters
Unsubscribed - Assistant General Manager
1533 Montana Ave, Santa Monica, CA
Full-time
First seen by offpeak October 14, 2026
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YOUR ROLE The Assistant General Manager supports the General Manager in all daily operations of the store. The Assistant General Manager is accountable for supporting the training and coaching of all store associates into a high performing team that achieves sales goals, meets merchandising brand standards and delivers operational excellence. The Assistant General Manager is expected to role model Unsubscribed values and Unsubscribed Customer First behaviors in all actions and interactions in order to create a positive Customer First experience.
RESPONSIBILITIES:
Leadership
- Motivate and inspire the team by delivering a compelling vision and purpose which encompasses Unsubscribed Core values.
- Act as the leader on duty and consistently models the brand customer service standards and Customer First selling behaviors.
- Establish and communicate clear expectations and hold the store team and self-accountable for achieving all brand, performance and behavior standards.
- Build and support effective relationships with associates, peers and supervisor to effectively lead positive change.
- Proactively seek personal learning and development opportunities to build leadership skill set and enhance individual performance.
- Recruit, hire, develop and retain a high performing associate team.
- Consistently assess and provide ongoing performance feedback on LOD skills, job accountabilities and Success Factors through real-time coaching
- Drive employee engagement by recognizing and rewarding employees for outstanding performance.
- Ensure that the store management team adheres to and enforces all employment practices and policies.
- Recognize and properly resolve customer and performance issues; communicate high priority issues to the General Manager in a timely manner and collaborate to develop a plan for resolution to minimize risk.
- Help create and manage the execution of the store business plan to drives KPI results and maximizes business opportunities to include CRM, Loyalty and technology.
- Manage the controllable components of the P&L to achieve all store financial and expense targets.
- Analyze reporting and daily sales trends to make real-time strategic business decisions to drive results.
- Train and develop team on business acumen to drive business performance.
- Lead the use of technology to enhance customer engagement and drive KPI results (BOSS, Store to Door, Social Media)
- Builds customer loyalty through in-store experience, utilization of social media and email capture.
- Ensure the store meets payroll goals through the evaluation of store sales on a daily basis using payroll reports and tools; make scheduling adjustments to meet needs of the business.
- Maintain company brand standards of neat, clean and organized sales floor, cash wrap and fitting room ensuring store environment is safe for employees and customers.
- Support all visual directives ensuring they are executed seamlessly within allotted timeframe.
- Generate and analyze merchandise reports and direct brand appropriate merchandising moves to maximize presentation and drive sales.
- Supervise the efficient and productive handling of all merchandise including shipment receipt and processing, floorsets, markdown optimization and replenishment systems while maintaining backroom Standard Operating Procedures (SOP). .
- Oversees and ensures efficiency of all daily operational procedures.
- Ensure store audit compliance and shrink results meet company loss prevention standards.
- Minimum high school education or equivalent.
- Minimum of 3 years of retail or equivalent management experience preferred.
- Strong prioritizing, interpersonal, problem‐solving & planning skills.
- Knowledge and understanding of employment laws including compliance with federal, state and local requirements.
- Demonstrated ability to manage complex and competing priorities.
- Strong communication, presentation, delegation and follow-up skills.
- Demonstrated conflict management and resolution skills.
- Demonstrated proficiency in training, sales generation and leading of functional teams.
- Demonstrated ability to analyze business trends and reporting to drive sales.
- Demonstrated ability to coach, provide feedback and manage substandard performance.
- Demonstrated ability to communicate effectively with customers and store team.
- Demonstrated ability to work in a fast‐paced and deadline‐oriented environment.
- Ability to work a flexible schedule to meet the needs of the business, including holidays, nights and weekends.
- Ability to perform Essential Job Functions.
- Computer and technology proficient.