Hersha Hospitality Management LP
Senior Sales Manager
299 N Federal Hwy, Fort Lauderdale, FL 33301
On-site · Full-time
First seen by offpeak October 6, 2026
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Overview
Opportunity: Senior Sales Manager
The Senior Sales Manager is responsible for the achievement of the hotel’s group booking objectives, by a combination of consistently achieving their personal booking goals while also assisting the other members of the department to do the same. The Senior Sales Manager will focus on developing and maintaining relationships within the Group and Business Transient (BT) markets, identifying new business opportunities, driving group room revenue, generating and converting BT business, and maximizing hotel occupancy and overall revenue performance. This role will work closely with hotel management and departments throughout the hotel and the Company to ensure exceptional service and a seamless guest experience. Routine activities include representing the Company to customers, the public, government, and other external sources, and managing the development and performance of sales activities within assigned markets. The Senior Sales Manager will listen to customer needs, analyze relevant information, and create tailored proposals to meet those needs. The role will negotiate and close sales while meeting or exceeding established sales targets, emphasizing quality and timely service in a pleasant and professional manner.
Your Growth Path
Property Director of Sales – Area Director of Sales – Regional Director of Sales
Your Focus
- Interview, select, train, schedule, coach and support associates, ensuring they perform in accordance with established brand or hotel standards and consistent with HHM core values.
- Maximize revenue by selling all facets of the hotel to previous, current and potential clients.
- Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
- Manage accounts ensuring pertinent aspects of solicitation and closing are complete and documented.
- Coordinate various departments' participation in servicing accounts.
- Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue.
- Develop and conduct persuasive verbal sales presentations to prospective clients.
- Articulate and leverage the benefits of the hotel to close sales opportunities.
- Travel locally to conduct outside calls, promote the hotel and review competition.
- Represent hotel at trade shows.
- Perform other duties as requested by management.
Your Background
- Associate’s or Bachelor’s degree in Hospitality or related industry preferred.
- Proven track record in sales required and previous hospitality sales experience preferred.
HHM Hotels Benefits and Perks
- Medical, Dental and Vision Health Insurance
- Paid Time Off
- 401k Company Match
- Free Basic Life Insurance
- 24/7 access to TELUS Health, a confidential work-life resource.
- Travel Discounts
- Commuter Transit and Commuter Parking Benefits
- Employee Assistance and Wellness Program
- Educational/Professional Development
- Technology Reimbursements
- Referral Bonus Program
- Quarterly Incentives
Work Environment and Context
- Work schedule varies and may include occasionally working on holidays and weekends.
- Required to sit for extended periods, lift up to 10 pounds, bend, reach, use hands and fingers to operate keyboard.
- Moderate travel between hotel and client’s locations required.
What We Believe
People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It
About Us
HHM Hotels is proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.